In this article, we’ll compare between GetResponse vs ClickFunnels — two of the biggest names in the online marketing space that promise to help you grow, automate, and sell more.
If you’ve ever wondered which one’s better for your business, you’re not alone. One tool is known for its powerful email marketing and automation, while the other is famous for building high-converting sales funnels. Both sound great… until you realize they overlap in more ways than you thought.
Here’s the deal — by the end of this post, you’ll know exactly which platform fits your goals, budget, and workflow. Whether you’re a solopreneur, coach, or eCommerce owner, this comparison will save you from picking the wrong tool (and regretting it later).
Quick Comparison Table: GetResponse vs ClickFunnels
Before we get into the nitty-gritty, here’s a side-by-side look at how GetResponse and ClickFunnels stack up:
| Feature | GetResponse | ClickFunnels |
|---|---|---|
| Main Focus | Email marketing, automation, and all-in-one marketing suite | Sales funnels, landing pages, and conversion-focused campaigns |
| Ease of Use | Clean, beginner-friendly dashboard | Steeper learning curve but built for funnel pros |
| Email Marketing | Advanced automation, segmentation, autoresponders | Basic email tools (Follow-Up Funnels) |
| Funnel Building | Basic funnel builder for simple workflows | Powerful funnel builder with ready-made templates |
| Landing Pages | Drag-and-drop editor with conversion templates | Extensive funnel page templates and A/B testing |
| Integrations | 150+ native and Zapier integrations | 1000+ integrations (through Zapier + native) |
| Webinars | Built-in webinar hosting | Not included |
| Analytics & Reporting | Detailed email + conversion tracking | Funnel conversion stats and A/B reports |
| Pricing | Starts around $19/month (Email Marketing plan) | Starts around $97/month (ClickFunnels Basic) |
| Free Trial | 30-day free trial | 14-day free trial |
| Best For | Marketers who want an all-in-one email + automation tool | Entrepreneurs focused on building funnels that sell |
What is GetResponse?
GetResponse started out as an email marketing platform back in the early 2000s, but it’s grown into a full-blown all-in-one marketing solution. Think of it as the Swiss army knife for digital marketers — it handles email campaigns, landing pages, automation workflows, pop-ups, and even webinars under one roof.
Where most tools stop at sending newsletters, GetResponse goes further. You can create automated customer journeys — from welcome emails to abandoned cart follow-ups — all triggered by your audience’s actions. It’s built for people who want to nurture leads, not just collect them.
Small businesses, eCommerce owners, and content creators love it because it saves them from juggling five different tools. Plus, the learning curve is pretty friendly — you don’t have to be tech-savvy to launch your first campaign.
In short, if you’re looking for something that blends email marketing, automation, and simple funnels without breaking your workflow (or budget), GetResponse is worth a serious look.
What is ClickFunnels?
ClickFunnels is the go-to platform for anyone obsessed with turning clicks into customers. Built by entrepreneur Russell Brunson, it’s designed with one clear mission: to help you build high-converting sales funnels without touching a single line of code.
Instead of piecing together different tools for landing pages, checkout forms, and upsells, ClickFunnels brings them all into one streamlined system. You can map out your entire customer journey — from the first ad click to the final sale — in just a few drag-and-drop steps.
What makes it stand out? Its funnel templates. Whether you’re selling a course, hosting a webinar, or launching a new product, ClickFunnels gives you proven, conversion-focused pages right out of the box.
However, it’s not really built for deep email marketing or automation like GetResponse. Its strength lies in sales flows, not nurture flows. Coaches, consultants, and info-product creators love it because it helps them sell fast, test fast, and scale fast — all without a tech team.
If your top priority is driving conversions through step-by-step funnels rather than long-term email engagement, ClickFunnels is the sharper weapon for the job.
GetResponse vs ClickFunnels: Feature-by-Feature Comparison
Email Marketing & Automation
This is where GetResponse shines. It’s built for serious email marketing — from simple newsletters to advanced automation that triggers based on subscriber behavior. You can create detailed workflows that nurture leads automatically: welcome sequences, product recommendations, re-engagement emails — all personalized to how your audience interacts with your content.
ClickFunnels, on the other hand, offers email tools through its Follow-Up Funnels, but they’re more basic. You can send campaigns and sequences, but it lacks the deep segmentation and automation logic GetResponse provides. So if email marketing is your main focus, GetResponse wins this round hands down.
Landing Pages & Funnel Building
ClickFunnels is the clear leader here. It’s literally built for funnel creation — sales pages, upsells, order bumps, thank-you pages — all pre-designed and optimized for conversions. The drag-and-drop editor feels natural once you get used to it, and you can see your funnel flow visually, step by step.
GetResponse does include a landing page builder, and it’s quite good for basic opt-ins and lead magnets. But when it comes to multi-step funnels or complex sales flows, it doesn’t go as deep as ClickFunnels.
So:
- Need simple, branded landing pages? → Go with GetResponse.
- Want to build an entire sales machine with upsells and checkout flows? → ClickFunnels takes it.
Integrations & Third-Party Tools
Both platforms integrate with popular tools — payment gateways, CRMs, webinar software, and eCommerce platforms. ClickFunnels connects easily with Stripe, PayPal, Zapier, and hundreds of other tools for checkout and automation.
GetResponse offers solid integrations too — including Shopify, WooCommerce, WordPress, and PayPal — but focuses more on marketing apps rather than full sales systems.
In short: ClickFunnels integrates better for selling, GetResponse integrates better for marketing.
Analytics & Reporting
GetResponse gives you detailed insights into email performance — open rates, clicks, conversions, and automation reports. You can track exactly how your campaigns perform at every stage.
ClickFunnels focuses more on funnel-level stats — how many visitors enter, how many convert, and the revenue generated per funnel. It’s straightforward but laser-focused on the sales journey rather than overall customer engagement.
Pricing & Plans
Here’s where the decision often gets real.
- GetResponse starts around $19/month for its basic Email Marketing plan, which already includes newsletters, autoresponders, and landing pages. The more advanced plans add automation, webinars, and eCommerce tools.
- ClickFunnels starts at around $97/month for its Basic plan, which gives you funnel creation, hosting, and templates. More advanced plans (like ClickFunnels Pro) add follow-up funnels and extra users.
If you’re on a tight budget or just starting out, GetResponse offers more value for the price. But if your entire business depends on building and testing sales funnels, ClickFunnels is worth the investment.
Ease of Use & Learning Curve
Here’s the thing: both tools are designed for non-coders, but they feel very different once you start using them.
GetResponse has a clean, modern interface that’s friendly even for first-timers. The dashboard is organized logically — you can see your lists, automation, and campaigns at a glance. Most users can set up their first email sequence or landing page within an hour. It’s ideal for marketers who want to get moving quickly without watching hours of tutorials.
ClickFunnels, meanwhile, takes a bit more patience. The drag-and-drop builder is powerful, but because it handles entire funnels, there’s a learning curve. You’ll spend time figuring out page flows, triggers, and upsell logic before it all “clicks.” Once you get it, though, the speed at which you can roll out new funnels is unmatched.
In short:
- If you want something simple, visual, and intuitive → GetResponse wins.
- If you’re okay with a steeper learning curve for deeper funnel control → ClickFunnels is your tool.
Customer Support & Community
When you’re stuck in the middle of a campaign or funnel build, the quality of support can make or break your experience.
GetResponse offers 24/7 live chat support (even on lower-tier plans), email help, and a pretty solid knowledge base with tutorials, templates, and webinars. They’ve also built an active community where marketers share automation workflows and campaign ideas. It feels approachable — like you’re talking to people who actually use the tool daily.
ClickFunnels takes a slightly different route. You’ll get chat and ticket-based support, but their biggest strength is their community. The ClickFunnels Facebook group has hundreds of thousands of members, plus tons of YouTube tutorials and live events hosted by the company itself. It’s more of a movement than a software brand — you can easily find other users who’ll jump in with advice or funnel tips.
Here’s the trade-off:
- GetResponse has faster, hands-on customer support.
- ClickFunnels has a more passionate user community and tons of peer-driven resources.
If you prefer personalized support, go with GetResponse. If you like learning from other marketers and don’t mind doing a bit of digging, ClickFunnels’ ecosystem has your back.
GetResponse vs ClickFunnels: Pros and Cons
By now, you’ve seen how both tools perform across the board. Let’s strip it down to the essentials — the real-world pros and cons that matter when you’re running a business.
GetResponse Pros
- All-in-one platform for email marketing, automation, and simple funnels
- Built-in webinars and conversion funnels (rare at this price point)
- Affordable entry plan — great for startups and small businesses
- Clean, easy-to-learn interface
- Strong analytics and segmentation options
GetResponse Cons
- Funnel builder is limited compared to ClickFunnels
- Design flexibility could be better for advanced users
- Some automation templates require upgrading to higher plans
ClickFunnels Pros
- World-class funnel builder made for conversions
- Proven templates for sales, webinars, and product launches
- Easy to test and scale offers
- Massive community and plenty of training resources
- Integrates smoothly with major payment gateways and CRMs
ClickFunnels Cons
- Expensive for beginners or small businesses
- Email marketing and automation tools are basic
- Steeper learning curve, especially for non-marketers
- Limited customization on lower-tier plans
If you want a marketing system that nurtures relationships through emails, GetResponse will feel natural. But if you’re chasing fast conversions and sales, ClickFunnels is hard to beat.
Which One Should You Choose?
So, GetResponse vs ClickFunnels — which one should you actually go with? The answer depends on what kind of business you’re running and how you bring in sales.
If your marketing revolves around email lists, nurturing leads, and automation, go with GetResponse. It’s affordable, powerful, and covers everything from newsletters to funnels to webinars. You’ll get more features for your money, and it’s easier to learn if you’re just getting started.
But if your priority is building high-converting funnels, ClickFunnels wins. It’s purpose-built for sales-driven entrepreneurs — think coaches, course creators, and digital product sellers. You’ll be able to design, test, and scale funnels fast, even if it takes a bit longer to learn.
Here’s a simple way to decide:
- Choose GetResponse if you want to build relationships and automate marketing.
- Choose ClickFunnels if you want to sell fast and scale quickly.
And honestly? Some businesses use both. They run their funnels in ClickFunnels and handle follow-up and email automation inside GetResponse. That combo can be unstoppable if you’re ready to invest in both sides of your marketing engine.
Final Thoughts: GetResponse vs ClickFunnels
At the end of the day, both GetResponse and ClickFunnels are excellent tools — they just serve different masters. One is built for nurturing, the other for converting.
If you’re the type who loves crafting thoughtful email sequences, automating customer journeys, and running all your marketing from one place, GetResponse is your best friend. But if you’re driven by launches, sales pages, and turning leads into paying customers fast, ClickFunnels will feel like home.
Here’s the smartest move you can make: try both. Each platform offers a free trial, and within a week, you’ll know which one fits your flow better. No blog post — not even this one — can tell you that better than hands-on experience.
Whichever route you choose, make sure it supports your strategy, not the other way around. The best tool isn’t the flashiest — it’s the one that helps you sell, serve, and grow with confidence.